sovaba
TRAVEL GUIDE3D Trick Eye Museum

If you are looking for a destination that is both fun and unique, and where you can easily snap "photos of a lifetime" while traveling in Da Nang, then the 3D Trick Eye Museum is the ideal choice. Featuring over 130 giant 3D paintings created using optical illusion techniques, this place gives visitors the sensation of stepping into another world. 

In this guide to visiting the 3D Trick Eye Museum, Sovaba Travel will help you get all the necessary information: from location, ticket prices, and the best time to visit, to photography tips. Whether you are traveling with family, friends, or kids, this trip is sure to be a day full of laughter and memorable moments.

Introduction to the 3D Trick Eye Museum

Opened in 2017, the Da Nang 3D Trick Eye Museum is the 6th member of the Art in Paradise Global chain – the world's largest 3D museum group based in South Korea. Covering over 4,000 m² across two floors, it displays nearly 130 3D paintings crafted by about 20 professional artists. The highlight is the "Trick Art" technique, utilizing color, light, shadows, and perspective to create lifelike optical illusions.

Bảo tàng 3D Trick Eye khai trương từ 2017
Photo: The 3D Trick Eye Museum opened in 2017

Unlike traditional museums where you can only "look without touching", the Da Nang 3D Trick Eye Museum encourages visitors to interact: pose and touch the paintings to create perfect 3D photos. It is an ideal spot for young people looking for great photos, but also well-suited for families thanks to diverse themes ranging from fairytales to history. 

Guide to Reaching the 3D Trick Eye Museum

Address: Lot C2-10, Tran Nhan Tong Street, Tho Quang Ward, Son Tra District, Da Nang City.
The museum is located about 5–7 km from the city center, near Son Tra Peninsula and My Khe Beach, making it convenient to combine with other tourist attractions during the day.

Directions and Transport:

  • Motorbike or personal car: From the Dragon Bridge area, follow the route Nguyen Van Linh – Vo Van Kiet – Ngo Quyen – Chu Huu Man – Tran Nhan Tong, taking about 15–20 minutes. The museum has a spacious parking lot with fees ranging from 10,000–20,000 VND.
  • Taxi or Grab: Average cost is 100,000–150,000 VND per way from the airport or city center. Ask the driver to take Tran Nhan Tong Street to avoid peak-hour traffic.
  • Bus: You can choose bus route No. 9 (Center – Son Tra) or route No. 12 (from Hoi An). Get off at Tran Nhan Tong station and walk about 5 minutes to arrive.

Tip: Use Google Maps for the fastest navigation. If traveling in a small group, renting a motorbike gives you more schedule flexibility to visit nearby spots like Love Bridge, Han Market, or Pham Van Dong Beach.

Ticket Prices and Opening Hours

Da Nang 3D Trick Eye Museum is open every day of the week, including holidays and Tet, making it convenient for visitors to schedule their visit.

Da Nang 3D Trick Eye Museum Opening Hours

The museum is open every day of the week, including public holidays and Tet, making it easy for visitors to schedule their tour.

  • Opening hours: 09:00 – 20:00
  • Ticket counter closes: 19:00 (to ensure enough time for sightseeing before closing)

Best Time to Visit

For the best experience, you should choose an optimal visiting time:

  • Morning (09:00 – 11:00): Spacious, fewer crowds, beautiful natural light.
  • Late afternoon (16:00 – 18:00): Soft lighting, ideal for photo taking.

Tip: Avoid visiting around midday (12:00 – 14:00) as it gets crowded and the lighting is not ideal for photos.

Da Nang 3D Trick Eye Museum Ticket Prices

Ticket prices are up to date and may vary during peak seasons. Below are reference rates:

  • Adults (over 1.3m): 140,000 VND (domestic) / 200,000 VND (international)
  • Children (1m – 1.3m): 100,000 VND
  • Children under 1m: Free (when accompanied by an adult)
  • Seniors & People with Disabilities: 50% discount at the counter
Bảo tàng mở cửa các ngày trong tuần
Photo: The museum is open every day of the week  

Highlighted Themed Zones in the Museum

The museum is divided into 9 themed zones across 2 floors, with each zone featuring its own unique world. Take your time to explore from the 1st floor to the 2nd floor for a logical flow. Here is a detailed guide along with photo tips:

1st Floor: Simple and Wondrous Paintings

  • Optical Zone: Begin your journey with mind-bending visual illusions featuring giant animals or distorted landscapes. 
  • Classic Zone: Transform into European nobility or Greek warriors through wall art. 
  • Aqua Zone: Dive into an underwater world filled with sharks, coral reefs, and shipwrecks. 
  • Safari Zone: Meet playful elephants, rhinos, and dinosaurs.
  • Fantasy Zone: Return to childhood with fairies and fairytale castles. 

2nd Floor: Mystery and Modernity

  • Central Hall: Massive 10-meter-tall paintings depicting grand natural landscapes. 
  • Egyptian Zone: Explore pyramids and Pharaoh mummies. 
  • World Zone: Take a virtual tour of Venice and Rome through famous architectural landmarks. 
  • Imagine/Modern Zone: Waterfalls, fire-breathing dragons, and futuristic cities. 

Each zone has guides available (for large groups) or bilingual Vietnamese/English signboards, making it easy to get creative.

Một số ảnh chụp của du khách ở bảo tàng
Photo: Some photos taken by visitors at the museum  

The Da Nang 3D Trick Eye Museum is not only an exciting photo destination but also a place to fully experience the creative and fun spirit of this coastal city. Featuring vivid artistic space, over 130 massive 3D paintings, and countless unique photo spots, it is definitely an ideal stop for any traveler in Da Nang. If you want an all-inclusive daily tour that saves travel time and includes guide assistance with taking photos, Sovaba Travel offers the 3D Trick Eye Museum Tour combined with top highlights such as My Khe Beach, Dragon Bridge, or Hoi An Ancient Town. Flexible itineraries, comprehensive service, and reasonable prices – everything to ensure you have a complete and memorable trip.

Articles related to 3D Trick Eye Museum