Amidst the primeval old-growth forest of Thượng Trạch Commune, Bố Trạch District, where the Ma Coong people live in isolation amidst pristine nature, every year on the full moon night of the first lunar month, the Drum-beating festival echoes like an awakening of the mountains and forests, a sacred call resounding from the past. Far from being just a community event, this festival is the very cultural breath of the Ma Coong people, recognized as a National Intangible Cultural Heritage by the Ministry of Culture, Sports, and Tourism.
To prepare for this grand festival, the Ma Coong people are busy for months. They weave chicken cages, make drums, select auspicious days, and prepare offerings. The drum is made from the trunk of the chi-cúp tree—a precious wood from the deep forest—and then covered with cow or buffalo skin, creating a resonant, powerful sound. Drumsticks are handcrafted from flexible wild rattan. Offerings to Giàng, the supreme deity, include jar wine (rượu cần), chicken, fish, sticky rice, rattan shoots, and pieces of the đoác palm trunk.

As night falls, flickering firelight illuminates the sturdy village youths taking turns beating the drum. The roaring drumbeats harmonize with cheers and traditional dances like a sacred epic sent to heaven and earth. To the Ma Coong, the drumbeat is the sound of life, a prayer to ward off evil spirits and bring bountiful harvests and peace to the community.
The festival space becomes magical and vibrant, where indigenous culture flourishes amidst sacred drumbeats, songs, and dances recounting life, love, and ancestors. The aroma of jar wine spreads, sticky rice is soft and fragrant, and savory grilled meat mingles with stories around the hearth, making every visitor feel as if they have stepped into another world where ritual and festival intertwine—both real and dreamlike. The Drum-beating Festival is not only the pride of the Ma Coong people but also a vivid testament to the enduring vitality of a lesser-known culture quietly shining amidst the majestic Trường Sơn mountains.


